• Brand
• Communication
• Events

Bonpoint and the Christmas windows

Recreate the atmosphere of the Bonpoint windows through a tailor-made poetic communication campaign

L'enjeu

Keep the children busy in the store during end-of-year shopping

Take inspiration from the atmosphere of Christmas windows

Notre réponse

2 poetic cartoons showing the key elements of the windows

1 coloring table installed in each store

Un détail authentique

A child who jumps from ice floe to ice floe with the polar bear and observes the constellations which have taken the form of the Bonpoint logo!