Find Claire's interview with Tom.travel on the website:
At Museum Connections, I had the opportunity to share my vision as founder of BlinkBook on the use of digital technology in cultural institutions to enrich the experience of young audiences.
I emphasized the importance of maintaining a concrete anchor, combining manual activities like coloring with digital applications that allow you to create personalized animations. My goal is to offer an interactive and memorable experience, while avoiding excessive virtual immersion that could stress children. For me, digital is above all a complementary tool that enhances derivative products and encourages moments of sharing. I deeply believe in the need to find a balance between the real and the virtual to offer an enriching and harmonious experience.